MineWhat correlates shopper behavior with products, brands & categories to provide predictive insights that marketers and merchandisers can use to drive revenue and margins.

Advisors

Jeff Amerine

Jeff Amerine

Investor, Gravity Ventures
Kristian Andersen

Kristian Andersen

Co-Founder, Gravity Ventures
Ravi Belani

Ravi Belani

Managing Director, Alchemist Accelerator
Eshwar Belani

Eshwar Belani

Entrepreneurial Executive, Rubrik Inc

Core Team

Ram Ganesan

Ram Ganesan

CEO & Co-founder

Ram brings over 8 years of experience with startups and MNCs to his role at MineWhat. He’s passionate about retail intelligence, data science, disruptive ideas and archery. Ram handles strategy and ensures that the product makes sense. MineWhat is his second startup and along the way he’s picked up a finer understanding of the connection between technology and running a business.

Pavan Kumar TV

Pavan Kumar TV

CTO & Co-founder

Pavan has over 12 years of experience with web scaling, large data sets and mobile frameworks At MineWhat he handles Project Execution, Scalability and Data management activities. This is his second startup venture. He likes unplanned travel and is a bit of a history buff who occasionally dabbles in geography.

Rahul Bennapalan

Rahul Bennapalan

Software Architect

Think of Chris Hemsworth in Thor, now add ninja-like programming skills, throw in a bucket load of persistence and that's Rahul for you. He has over 4 years of experience with databases, python and NodeJS. Rahul's a bit of a motorcycle enthusiast and loves tinkering with his Royal Enfield Thunderbird and going out on long rides.

Ebenezer Giftalin

Ebenezer Giftalin

Chief Marketing Officer

Eby is our marketing guy. He holds an MBA and has over 3 years of experience with marketing and sales. His typical day at MineWhat consists of working on different marketing and business development initiatives. When he is not juggling words or ideas, he tries to catch up on his reading and travel around. Eby also enjoys cooking and hopes to run a food truck someday.

Arul Manikandan

Arul Manikandan

Visual Designer

Our in house visual designer, Arul thinks in abstract geometrical patterns, has a passion for the Arts and spends his pastime sketching & painting. Prior to MineWhat he spent over 2 years as a concept artist creating virtual movie sets/landscapes for the who’s who of the Indian movie industry he now makes sure our products always look beautiful.

Ishu Madan

Ishu Madan

Front end Developer

Ishu is our resident front-end geek. Leave him in solitary confinement for a week and he'd still come out smiling. He has an uncanny ability to amuse himself in any situation. His idea of a perfect life is having a high speed wifi connection, a mobile, a laptop and easy access to his favorite food. Ishu has over 2 years of experience and at MineWhat he focusses primarily on UI development.