MineWhat Platform

The most comprehensive toolkit for growth stage eCommerce businesses.


Sona is a Senior UX Designer at MineWhat. She also writes for eCommerce UX Design and helps startups and online stores to provide a best-in-class user experience and improve conversion.

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27 ways to MOTIVATE shoppers who research online TO BUY

Data from retailing today suggests that around 81% of shoppers try to do some research online before a purchase decision. Here are a few ideas on how to Motivate them to buy. Stats to tweet 81% of shoppers research online before buying 60% of consumers start their research on a search engine before heading to […]

Navigating The Gender Divide to Persuade your Visitors to Buy

Are men from Mars? And women from Venus? Probably not! But they do show quite different buying behaviour. Here are 18 easy ways to adapt your persuasion strategies to account for gender differences. Stats to tweet Men research product info extensively while women scan the product page to see images and video. 62% of men […]

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