• The twitter practices of the top BigCommerce stores

    It's positive vibes all around: love, happy and free were the most commonly tweeted words. We discovered this and more in a study on the twitter practices of the top stores on BigCommerce, read on for more...... Read more

  • Twitter practices of the top Shopify stores

    Shopify has over 120K active stores and has generated around 5 billion dollars in Gross Merchandise volume so far. Now how do the best of all the stores on Shopify fare on twitter! That's what we set out to answer in this infographic.... Read more

  • 27 ways to MOTIVATE shoppers who research online TO BUY

    Data from retailing today suggests that around 81% of shoppers try to do some research online before a purchase decision. Here are a few ideas on how to Motivate them to buy.... Read more

  • Navigating The Gender Divide to Persuade your Visitors to Buy

    Are men from Mars? And women from Venus? Probably not! But they do show quite different buying behaviour. Here are 18 easy ways to adapt your persuasion strategies to account for gender differences.... Read more

  • How to run great marketing campaigns on your online store

    A successful marketing campaign on an online store is a work of an art. It’s a lot of factors including creative decisions, themes, product choices and more coming together. Here a quick checklist of sorts to help you run great promotions and ad campaigns everytime.... Read more

  • The 6th magic block of eCommerce: Analytics

    Running a successful eCommerce store without metrics is almost unthinkable, but there's a whole world of tools out there for ecommerce stores. These tools keep evolving constantly so it gets harder and harder to differentiate between them. Here's a quick look at the strengths of some of the more interesting ones.... Read more